Airbnb, Inc.

Overview

Airbnb operates a global online marketplace that connects guests with stays, experiences, and services. The two-sided platform serves hosts and guests across more than 220 countries and regions. Offerings were expanded to include Airbnb Services and redesigned experiences (launched May 2025).

Scale and reach

• Hosts: >5,000,000
• Guest arrivals: >2,500,000,000
• Countries and regions: >220
• Employees: ~8,200 (as of 12/31/2025)
• Independent/contingent workers: ~13,000 (as of 12/31/2025)

Offerings and platform structure

• Stays: Accommodations listed by hosts for guests to discover and book.
• Experiences and services: Expanded beyond stays with redesigned experiences and new services.
• Platform for hosts: Onboarding and listing setup; management tools for scheduling, merchandising, payments, pricing, and reviews; Co-Host Network for host assistance.
• Platform for guests: Unified app and website for discovery and booking across homes, experiences, and services; AI-assisted personalization; flexible payment options such as Pay Less Upfront and Reserve Now, Pay Later; enhanced search and maps.
• Trust and safety: Host and guest reviews, risk scoring, secure payments, insurance protections (AirCover for Hosts and AirCover for Guests), 24/7 safety resources, anti-party technology, fraud prevention, and refund policies.
• AI and automation: AI-assisted risk assessment and fraud detection, expanded AI customer service, and ongoing automation in case management.

Technology and infrastructure

• Completed a substantial rebuild of the technology stack in 2025 to improve scalability, reliability, and speed.
• Microservices architecture supports platform flexibility and rapid iteration.
• Global payments support: transactions in multiple currencies and roughly 20 local payment methods, with fraud and anti–money laundering protections.
• Data, privacy, and security: Continued investments in data management, analytics, and AI-driven insights, with emphasis on privacy and security compliance.

Growth strategy and marketing

• Long-term focus on improving the service, entering additional markets, and broadening offerings beyond stays.
• Localized product updates and marketing to grow awareness and consideration in less mature markets.
• Expansion beyond stays through Airbnb Services and redesigned experiences, supported by a multi-year roadmap.
• Marketing mix centered on brand campaigns for homes, experiences, and services, partnerships, and selective sponsorships, with an intention to reduce reliance on paid channels over time.

People and culture

• Focus on attracting, developing, and retaining a diverse global talent pool.
• Remote work policy, “Live and Work Anywhere,” to broaden the geographic candidate pool.
• Ongoing employee development and collaboration programs.

Climate, ESG, and regulatory posture

• Climate goal: operate as a net-zero company for global corporate operations by year-end 2030; pursue decarbonization and use of carbon credits to reach long-term goals.
• Environmental and governance disclosures are provided according to evolving frameworks and standards.
• Regulatory environment: Subject to laws and rules across jurisdictions on short-term rentals, e-commerce, data privacy, payments, advertising, employment, AI, and related areas; ongoing engagement with policymakers on home-sharing rules.
• Data privacy and security remain areas of continued compliance focus and regulatory scrutiny.

Financials

• Revenue is recognized when guest check-ins occur.