Company Summary: Banzai International, Inc.

Overview

• Type: Software as a Service (SaaS) company
• Industry: Marketing Technology (MarTech)
• Support: Over 90,000 global customers including entrepreneurs and Fortune 500 companies
• Key Clients: Amazon, Dell, Salesforce, Aflac, Thermo Fisher Scientific, among others
• Employees: 28 full-time employees and 44 contractors (as of December 31, 2024)
• Headquarters: Bainbridge Island, Washington (435 Ericksen Ave, Suite 250)
• Principal Office Space: Approximately 1,800 sq. ft., lease expiring October 2027
• Public Listing: Listed on Nasdaq under symbols "BNZI" (Class A Common Stock) and "BNZIW" (Redeemable Warrants)
• Market Capitalization: Approximately $4.58 million as of June 30, 2024

Business Operations & Strategy

• Revenue Model: Recurring subscription licenses with contracts ranging from monthly to multi-year terms
• Customer Base: Over 3,070 customers across more than 90 countries in diverse industries:
  • Healthcare
  • Financial Services
  • E-commerce
  • Technology
  • Media
• Growth Methods: Customer acquisition via sales and marketing, platform expansion through product development and acquisitions, cross-selling to existing customers
• Core Focus: Build a suite of integrated, mission-critical solutions to enhance customer marketing and sales, with a focus on AI-driven capabilities

Products & Services

The platform includes five SaaS products:

1. OpenReel: AI-powered video creation platform for remote recording, editing, hosting, sharing high-quality videos remotely. Trusted by Fortune 500 clients.
2. CreateStudio: Video animation and editing software with a drag-and-drop interface, supporting 3D character animations, explainer videos, social media ads, compatible with Mac and Windows.
3. Vidello: Video hosting and marketing platform with customizable, fast-loading players; offers A/B testing, interactive features, integration with email platforms.
4. Demio: Browser-based webinar platform for live and automated webinars, include real-time engagement tools (chat, polls, Q&A), integrates with CRM and marketing platforms.
5. Boost: Social sharing add-on to Demio, increases webinar attendance via referral incentives and automated sharing across social media platforms.
6. Reach: Demand generation tool that creates targeted contact lists based on specific criteria; supports personalized outreach campaigns.
7. Curate: Automated, AI-driven newsletter platform for growing branded newsletter audiences by curating relevant content and promoting engagement.

Recent Developments & Acquisitions

• Acquired: OpenReel (December 2024), Vidello (January 2025)
• Definitive agreement: To acquire Act-On Software, Inc. (announced as of January 2025)
• Other Transactions: Mergers, stock transfers, issuance of warrants, convertible notes, and equity in connection with acquisitions, debt restructuring, and strategic partnerships

Financial Highlights (as of December 31, 2024)

• Revenue & Income: Specific recent revenue figures are not provided, but the company has experienced significant operational expenses:
  • Operating losses:
    • 2024: $13.5 million
    • 2023: $9.8 million
  • TTM Revenue (Vidello): Over $6.5 million
  • TTM EBITDA (Vidello): $2 million
  • Estimated Operating Loss (post-2025 acquisitions): Approximately $1.3 million/year
• Employees: 28 full-time, 44 contractors
• Customer Count: Over 3,070
• Market Capitalization: Approx. $4.58 million

Additional Notes

• The company is a smaller reporting company and an emerging growth company status.
• Its strategy involves expanding its platform offerings, acquiring profitable companies, and leveraging AI and data integration.
• The company's revenue is primarily subscription-based, recognized ratably over contract terms.
• The company has a history of operating losses and expects expenses to increase as it invests in product development, acquisitions, and expanding its infrastructure.