SRM Entertainment, Inc. specializes in creating licensed pop culture merchandise distributed through theme parks and retail venues globally.

# SRM Entertainment, Inc. - Company Summary

## Business Overview
- **Core Business:** Design, manufacture, and sell toys and souvenirs.
- **Target Markets:** Theme parks, entertainment venues, retailers, and consumers worldwide.
- **Product Categories:** Figures, plush toys, accessories, apparel, and homewares.
- **Business Model:** Create whimsical and unique pop culture-themed products that enable fans to express their admiration for movies, TV shows, celebrities, or restaurants.

## Relationships & Licensing
- **Content Provider Partnerships:** Has licensing agreements with established content providers such as Walt Disney, Universal Studios, SeaWorld, Six Flags, Herschend Family Entertainment, Merlin Entertainment, Smurfs, and Zoonicorn LLC.
- **Retail & Venue Presence:** Products appear in major theme parks and entertainment venues.
- **Consumer Engagement:** Caters to a broad demographic including men, women, boys, and girls, ranging from casual fans to collectors and enthusiasts.

## Key Metrics & Financials
- **Number of Shares Outstanding (as of March 25, 2025):** 17,243,610 shares.
- **Market Capitalization (as of June 30, 2024):** Approximately $6,651,621 based on a $1.26 stock price.
- **Revenue:**  
  - $4,311,382 for the year ended December 31, 2024.
  - Decreased from $5,760,533 in 2023.
- **Net Income (Loss):**  
  - Loss of $4,339,345 in 2024.
  - Loss of $2,053,859 in 2023.
- **Employees:** Not explicitly specified in the documentation.
- **Customer Base & Reach:** Exact number of customers not provided, but the company generates revenue from theme parks, retailers, and direct consumers worldwide.

## Strategic Focus
- Maintain active licensing relationships and broad distribution channels.
- Develop products at different price points to cater to casual fans and collectors.
- Leverage pop culture trends for product innovation and timely releases.
- Manage a low fixed-cost production model with third-party manufacturers, primarily in China.
- Expand product lines and market presence, including recent acquisitions and licensing agreements.

## Summary
SRM Entertainment, Inc. specializes in creating licensed pop culture merchandise, distributed through theme parks and retail venues globally. Despite recent net losses, the company continues to grow its product offerings and licensing partnerships to capitalize on the pervasive influence of pop culture.

SRM Entertainment, Inc. is a Nevada-based toy and souvenir designer specializing in products that celebrate pop culture through licensed merchandise.


# Company Overview: SRM Entertainment, Inc.

## General Information
SRM Entertainment, Inc. ("SRM Inc") is a Nevada corporation and a trusted toy and souvenir designer and developer. The company was incorporated on April 22, 2022. Its subsidiary, SRM Entertainment Limited ("SRM Ltd"), is a Hong Kong-based company established on January 23, 1981. SRM Inc acquired SRM Ltd on August 14, 2023, through a Reverse Acquisition. As of March 20, 2024, Jupiter Wellness, Inc. owns 35% of SRM Inc’s shares.

## Business Model
SRM focuses on creating whimsical and distinctive products that resonate with pop culture, enabling fans to express their affinities for their favorite movies, TV shows, celebrities, or brands. The company's product portfolio includes:
- **Figures**
- **Plush Toys**
- **Accessories**
- **Apparel**
- **Homewares**

## Market Presence
- SRM sells its products in major theme parks and entertainment venues, establishing licensing agreements with renowned content providers such as Disney, Universal Studios, SeaWorld, and others.
- The company's unique collaborations allow it to produce licensed merchandise for well-known franchises like the Smurfs, The ICEE Company, and Zoonicorn LLC.

## Customer Base and Employee Count
- The company has not provided specific figures regarding the total number of customers or employees. However, it has positioned itself to engage diverse consumer demographic groups, appealing to fans across age ranges with products priced between **$2.50 to $50.00**. 

## Financial Information
- SRM recently completed an Initial Public Offering (IPO) on August 14, 2023, during which it sold **1,250,000 shares** at **$5.00 each**, generating approximately **$6.25 million** in gross proceeds. Net proceeds after underwriting discounts and expenses were about **$5.3 million**.
- The company aims to utilize these funds for product development, marketing, administration, and other corporate purposes.

## Strategic Goals
SRM has established itself as a prominent player in the toy and entertainment market by leveraging strong relationships with content providers and a versatile product line that caters to the evolving trends of pop culture fandom.

## Conclusion
Through its strategic positioning at the intersection of pop culture and consumer products, SRM Entertainment, Inc. aims to maintain sustainable growth and address the dynamic demands of its customer base in the entertainment merchandise sector.



SRM Entertainment, Inc.

10-K / March 31, 2025

10-K / April 1, 2024

10-K / March 31, 2025

SRM Entertainment, Inc. - Company Summary

Business Overview

Relationships & Licensing

Key Metrics & Financials

Strategic Focus

Summary