Company Overview Summary

Company Name

Tilray Brands, Inc.

Business Focus

• A leading global lifestyle consumer products company.
• Operates at the nexus of cannabis, beverage, wellness, and entertainment.
• Mission: To be a premium lifestyle company with a house of brands, offering high-quality products that inspire joy, wellness, and memorable experiences.

Headquarters

• Leamington, Ontario, Canada
• Additional operations in New York, USA

Key Operations & Geographic Presence

• Canada: Leading the Canadian cannabis market with the highest cannabis revenue.
• United States: The 4th largest craft brewer; active in beverage and craft spirits sectors.
• Europe, Australia, Latin America: Supplies medical cannabis and wellness products; operates with EU-GMP certified facilities, notably in Portugal and Germany.
• International: Distributes medical cannabis products to over 20 countries across five continents.

Core Business Segments

1. Beverage

   • Produces and sells craft beers, non-alcoholic beverages, spirits (whiskey, vodka, gin).
   • Brands include SweetWater Brewing, Montauk Brewing, Shock Top, Breckenridge Brewery and Distillery, Green Flash, Hop Valley, and others.
   • Operates in 7 production facilities in the U.S. and 16 brewpubs.
   • Distributes in all 50 U.S. states and internationally in Europe, Asia, Australia; aboard cruise lines; airport venues; sports stadiums.
   • Generated $240.6 million in revenue for FY2025.

2. Cannabis

   • Cultivates, produces, distributes, and sells medical and adult-use cannabis.
   • Produces a diverse portfolio of products: whole flower, pre-rolls, vapes, edibles, topicals, extracts.
   • Brands include Tilray Medical, Aphria, Broken Coast, Redecan, Charlotte's Web, Good Supply.
   • Operates EU-GMP certified cultivation sites in Portugal and Germany.
   • Supplies major markets in Canada, Europe, Australia, UK, Poland, and Argentina.
   • Cannabis revenue in FY2025 was $249 million.
   • Highest revenue share in the segment (~30%).

3. Distribution

   • Distributes pharmaceuticals, wellness, and cannabis-related products.
   • Major distributor in Germany (CC Pharma), serving pharmacies, hospitals, wholesalers.
   • Handles approximately 1,200 product lines.
   • Revenue from distribution in FY2025 was $271.2 million.

4. Wellness

   • Develops, manufactures, markets hemp-based foods and wellness products.
   • Brands include Manitoba Harvest (hemp seeds, oils, proteins), Hemp Yeah!, Just Hemp Foods, The Humble Seed.
   • Products sold at over 21,000 retail locations in the U.S. and Canada.
   • Includes wellness beverages like HiBall Energy, an energy drink.
   • Revenue for FY2025 was $60.5 million.

Financials (FY2025)

• Total Revenue: Approximately $821.3 million
• Number of Employees: ~2,842 worldwide
• Stock Outstanding: 1,100,530,099 shares (as of July 2025)
• Market Capitalization: Approximately $1.2 billion (as of November 2024)

Business Strategy Highlights

• Leverage brands and infrastructure for growth in cannabis, beverage, wellness, and entertainment sectors.
• Focus on consumer insights, product innovation, cost management, and international expansion.
• Focused on building a global portfolio with brands connected to lifestyle and wellness.
• Expanding beverage portfolio via strategic acquisitions (e.g., craft breweries from Molson and Anheuser-Busch).
• International growth via expanding medical cannabis presence and potential U.S. market entry pending federal legalization.

Other Key Points

• Operates in highly regulated environments: Canada (Cannabis Act), European Union (EU-GMP), US (various state/federal laws).
• Has a diversified product portfolio including alcoholic beverages, cannabis, hemp foods, and hemp-derived products.
• Several acquisitions aimed at expanding and diversifying the business.
• Engagement in strategic partnerships, such as distribution agreements and collaborative initiatives.

This summarizes the company's core operations, market presence, product categories, financial standing, employee count, and strategic focus based solely on provided official filings.